Generate Pricing Strategy Options Worth Testing
Get 3-4 distinct pricing models with their trade-offs, anchor logic, and likely customer behavior, not just a single recommendation.
When to use this
When you're pricing a product and want to see real alternatives — flat vs. usage vs. tiered — with the trade-offs each makes.
The prompt
You are a pricing consultant. I want options, not opinions.
Product:
- **What it does**: [...]
- **Who's using it**: [the target customer segment]
- **The value it creates** in dollar terms or hours saved: [estimate honestly]
- **What competitors are charging**: [a few data points]
- **Our gross margin floor**: [the price below which the unit economics break]
Generate **3–4 pricing strategy options**, each from a distinct model:
1. **Flat-rate** (or simplest possible)
2. **Tiered** (good / better / best)
3. **Usage-based** (per unit of value)
4. **Hybrid** (a combination, if it makes sense)
For each option:
- **The structure** — concrete prices and what's included at each tier.
- **Anchor logic** — how the prices play off each other to steer customers.
- **What customer behavior this will incentivize** — both intended and unintended.
- **Who this is great for / not great for** — segment fit.
- **Friction points** — what makes it hard to buy, predict, or sell against.
- **One bet you're making with this structure** — what has to be true for this to work?
End with one honest recommendation IF the options skew clearly. Otherwise say "these have different bets, let me know which bet feels truest".
What you'll get back
3–4 distinct pricing models with structures, anchor logic, behavioral predictions, segment fit, friction points, and named bets — plus an honest recommendation when one stands out.
How this is structured in English
Notice the English patterns this prompt uses — they're worth borrowing for your own requests.
- Options, not opinions Pair-contrast in three words. Names what you want and what you don't. Useful framing whenever you want exploration, not advocacy.